Elevate Industrial Roofing Techniques has appointed Kim Eckerman as vice chairman of selling and communications, Americas.
With greater than 17 years since first becoming a member of the constructing merchandise and roofing trade, Eckerman brings a wealth of expertise in advertising and marketing, communications, and management.
Eckerman will lead advertising and marketing initiatives throughout the roofing programs and lining enterprise, together with Elevate, GenFlex, and Gentite.
“Collaborating intently with our Americas gross sales groups, Eckerman will be sure that our model promise—No person Covers You Higher–is on the core of each buyer interplay,” an organization press launch states.
Earlier than becoming a member of Elevate, Eckerman served because the director of selling and communications at TAMKO Constructing Merchandise, the place she led groups that helped to develop new product traces and delivered advertising and marketing campaigns.
“We’re thrilled to welcome Kim to the Elevate workforce. Her in depth expertise in constructing a robust model with a customer-first method can be invaluable as we proceed to strengthen the Elevate enterprise and display that ‘No person Covers You Higher,’” says Kristin Beck, president, Elevate Industrial Roofing Techniques, Americas. “Kim is a confirmed advertising and marketing chief within the roofing trade, and together with her on the Elevate workforce, we are going to proceed to make optimistic progress on our journey whereas maintaining our clients and communities on the coronary heart of every part we do.”
Previous to getting into the constructing merchandise and roofing trade, Eckerman labored in journalism as a broadcast information anchor and reporter. She additionally taught collegiate communications programs at Missouri Southern State College (MSSU) in southwest Missouri. Eckerman earned a bachelor’s diploma in communications from MSSU and a grasp’s diploma in enterprise administration with an emphasis in utilized communications from Missouri State College in Springfield. She can be licensed in Synthetic Intelligence Advertising and marketing via the College of Virginia Darden Faculty Basis. Eckerman is actively concerned with Nationwide Girls in Roofing and was not too long ago honored with its Diamond MVP Award for 2024.